After our leadership conference, Sterling and I flew to Anaheim to check out CHA (the Craft and Hobby Association annual trade show). The show features all the latest and greatest in the crafting and hobby world.
I don’t go every year. We have wonderful employees on our product team who are on top of what’s out there, and they are faithful attendees. I do enjoy going every few years, just to stay in touch with what’s happening.
I also loved seeing a few familiar faces, people I’ve met through the years and who I’ve enjoyed associating with in a variety of ways. It was fun to get and give a few warm hugs.
We were only there one day but it was fun to see the trends and products that are out there. I love being involved in an industry that focuses on discovering and expressing creativity.